About

Michael Halls-Moore is a mathematician by training and an entrepreneur by accident. He brings a scientific view towards all of the businesses he has been involved in, which number five at the time of writing. An extremely competent front and back end developer, he has built websites which have had a cumulative total of more than 10 million visitors throughout their respective lifetimes.

After a first class honours Masters in Mathematics from University of Warwick, he jumped headlong into rocket science research at the world reknowned Hypersonics Group based in the Aeronautics department at Imperial College London. Not content with the "relaxed" lifestyle afforded to PhD students, he created and took part in four seperate web ventures and still managed to successfully write his thesis.

Stumbling upon the Imperial Entrepreneurs he managed to befriend a group of highly talented serial founders. After an extremely fun stint as a front end developer for Playfire, he co-founded and became Chief Technical Officer of social humour site PopJam with Alex Tew, the creator of the Million Dollar Homepage.

In his 27 years, Mike has so far managed to:

• Gain 10 million viewers to one of his websites (Sock And Awe) in the space of a week, which was constructed in one day and sold on eBay four days later
• Raise over $240,000 in angel finance over the last year
• Run four web projects at the same time as completing his full-time PhD
• Qualify as a Scuba BSAC Sports Diver
• Rock-climb, Ice-Climb and Mountaineer in the UK, France, Italy and Tanzania, while chairing his University Outdoor Club.

On top of that, Mike is also highly skilled in the following technical areas:

• Mathematics & Physics: Analysis (Measure Theory, Functional Analysis), Partial Differential Equations (PDE), Cosmology, Quantum Mechanics.
• Scientific Computing & Numerical Analysis: Solving Partial Differential Equations (PDE) computationally, primarily for the purposes of hypersonic Computational Fluid Dynamics (CFD) in C++ and Fortran.
• Web Design: Full front and back end web development, including, but not limited to expertise with Ajax, ASP.NET MVC, CSS/HTML, Django, Linux, MySQL, Photoshop, Python and SQL Server.

Mike very much enjoys climbing anything made of rock, ice or snow and frequently scares himself while doing so. His hobbies include attempting to learn advanced theoretical physics (currently Tensor Calculus and General Relativity), running through forests in the twilight and mountain biking through mud in Wales.

• Michael Halls-Moore on Twitter
• Michael Halls-Moore on LinkedIn
• Michael Halls-Moore on Facebook
• Michael Halls-Moore on YouNoodle
• Michael Halls-Moore on TechCrunch's Crunchbase

The Site

The site has been designed, skinned and programmed entirely by me. However, I have been standing on the shoulders of many giants. The site was designed in Photoshop and coded up in Notepad++. It has been programmed in Python using the Django web framework, incorporating a MySQL database. It sits on a Ubuntu 8.04 LTS server powered by Slicehost, using Apache as the web server. In the future I will be incorporating nginx to serve media, when the traffic actually warrants it. Finally, I use Google Analytics to track the amount of people that visit here.